Selected Work · 07 Featured Case Studies

Strategy, brand, and execution. Built.

A closer look at how JD Capital Group turns strategy into real places and businesses, from flagship salons and coffee shops to waterfront development and digital media.

Project 01 Retail & Salon Services

Lady Jane’s Haircuts for Men

Corporate Office & Flagship Salon · Project Lead

JD Capital Group led the design and build-out of Lady Jane’s corporate office and flagship salon, assembling and directing the full project team. The space was engineered around the brand’s service-centric positioning, with bold graphics, high-energy color, and sightlines that keep operations visible throughout. We integrated an interactive LCD wall, a circular LED display, and a virtual check-in system, managing design, technology, and custom fabrication while drawing on established industry relationships to control cost.

Scope of work

Design & Construction Management Technology Integration Custom Fabrication Vendor & Cost Management

Results

17,000 sq ft Combined footprint of the offices, flagship salon, and coffee shop
2017 Headquarters and flagship salon opened in June
3 Businesses under one roof: corporate HQ, flagship salon, and Birmingham Roast
100+ Salons in 21+ states run from this headquarters
Project 02 Specialty Coffee · Flagship Location

Birmingham Roast

Brand Launch · Concept to Completion

Engaged from inception, JD Capital Group built Birmingham Roast’s brand identity from the ground up: naming, logo, and a modern environment designed to deliver a true third-wave coffee experience. We stayed involved across every phase of the concept’s development, helping establish its presence in Birmingham’s specialty coffee market. As the flagship location, Birmingham Roast set the concept and brand standard that Royal Oak Roast and Plymouth Roast later built on.

Scope of work

Brand Naming & Identity Concept Development Interior Environment Market Launch

Results

2017 Founded as the flagship location
4.7★ From 7,000+ DoorDash ratings
3 Locations grown from this flagship
4.5★ From 600+ Google reviews

DoorDash and Google ratings as of October 2026.

Project 03 Specialty Coffee · Second Location

Royal Oak Roast

Brand Expansion · Site Launch

Following the success of the Birmingham flagship, JD Capital Group led the Roast brand’s expansion into Royal Oak, adapting the concept to a new space while preserving the brand identity, interior character, and customer experience established by the original location.

Scope of work

Site Selection Brand Adaptation Interior Build-Out Operational Launch

Results

2021 Opened as the second location
4.8★ From 4,000+ DoorDash ratings
4.5★ From 400+ Google reviews

DoorDash and Google ratings as of October 2026.

Project 04 Specialty Coffee · Third Location

Plymouth Roast

Brand Expansion · Site Launch

The third location in the Roast portfolio, Plymouth Roast extended the brand further into the Detroit suburbs. JD Capital Group oversaw site selection, interior build-out, and operational launch to match the standard set by the flagship, from the signature “PR” wordmark to the espresso program and seating experience.

Scope of work

Site Selection Brand Consistency Interior Build-Out Operational Launch

Results

2025 Opened December 29 as the third location
4.8★ From 200+ DoorDash ratings
4.5★ From 90+ Google reviews

DoorDash and Google ratings as of October 2026.

Project 05 Luxury Real Estate Development

Brickell Drive Waterfront Development

Waterfront Land Development · Fort Lauderdale, Florida

Situated in the heart of Fort Lauderdale along more than 400 feet of New River waterfront, the Brickell Drive site is one of the most distinctive luxury properties in the city. JD Capital Group was engaged across the full lifecycle of the project, from initial site acquisition and tenant management through assembling an award-winning development team, navigating entitlement and planning, and structuring the eventual sale. The land alone sold for $1,000 per square foot with an approved plan set, a record for vacant land in Fort Lauderdale. That price reflects the value created by disciplined planning, coordinated execution, and the right team. The renderings shown reflect the approved architectural vision behind the transaction.

Scope of work

Acquisition & Entitlement Development Team Coordination

Results

$1,000/sq ft Land-only sale price, with an approved plan set
Record Vacant land sale in Fort Lauderdale
400+ ft New River waterfront
Project 06 Luxury Residential Development

Balmoral Building Penthouse Residence

Complete Interior Build-Out · Birmingham, Michigan

Located at 34901 Woodward Avenue in the heart of downtown Birmingham, Michigan, this Balmoral Building penthouse residence represents a complete interior residential build-out spanning 2,350 square feet. JD Capital Group directed every phase of the transformation, from design direction and material selection to construction supervision, furniture procurement, and support through the final sale. The result is a refined three-bedroom, three-bathroom residence, carried from concept to a move-in-ready finish.

Scope of work

Design & Material Selection Construction Supervision Furniture Procurement

Results

2,350 sq ft Complete interior build-out
3 bed / 3 bath Finished to the highest standard
$2.599M Listing price
Project 07 Digital Sports Media Past engagement

Woodward Sports Network

Day-One Buildout Through Acquisition · Metro Detroit

Woodward Sports Network began six years ago as a conversation and an idea: no audience, no infrastructure, and no certainty, just a vision for an authentic, disruptive voice for Detroit sports fans. JD Capital Group was there from day one, working alongside leadership to shape the foundation, navigate critical decisions, and execute the strategy, from the early-stage buildout to scaling operations, partnerships, and monetization. The network grew into Detroit’s largest and fastest-growing digital media network, culminating in a seven-figure acquisition of a majority stake in May 2026.

Scope of work

Early-Stage Buildout Operations Partnerships & Monetization Strategic & Financial Guidance

Results

Day one Involved from launch, six years ago
7-figure Majority-stake acquisition, May 2026
Largest Digital media network in Detroit