About JD Capital Group
Built by people who’ve operated at scale.
A private consulting and growth advisory firm grounded in real operating experience, not textbook theory.
Our Mission
Great ideas, put to work.
JD Capital Group exists to put good ideas into motion. We help business owners and leadership teams challenge the way things have always been done, strengthening the people, processes, data, and technology that decide how well a business actually runs.
We take on the operating problems that hold a business back, and much of the answer is often already inside the organization. The goal of every engagement is the same: practical, cost-effective fixes that let owners and leaders spend less time managing problems and more time building the business.
What We Do
Nine capabilities, from business strategy and cost reduction to financial organization and project execution, applied to what each business needs most.
See our services →Founder & Principal
The operator behind the firm.
Jesse Dhillon
Founder & Principal, JD Capital Group
- B.A. in Finance, Michigan State University
- Former CFO, Associated Students of Michigan State University
- Vice President, Lady Jane’s Haircuts for Men
- Founder, Birmingham Roast, Royal Oak Roast & Plymouth Roast
Foundations
Jesse Dhillon set out early to lead. He studied Finance at Michigan State University, where he served as Chief Financial Officer of the Associated Students of Michigan State University. In that role he oversaw a $1.5 million student fund and built the budgeting framework used to allocate resources across student government departments. In his senior year, he also helped manage $200,000 within a $5 million student-run investment portfolio, gaining early, hands-on exposure to institutional-level financial decision-making. After graduation, Jesse began his career at Deloitte Consulting, focused on Engagement Financial Management.
Leading Growth at Lady Jane’s Haircuts for Men
At 23, Jesse was invited to join Lady Jane’s Haircuts for Men, the nation’s largest corporately owned men’s hair salon brand, as Director of Finance. His impact was immediate: within two years he was promoted to Vice President, a role he holds today, overseeing key operations across a $30 million enterprise.
Working directly with the CEO, Jesse helped lead the company through two of its largest growth periods, during which Lady Jane’s expanded from 53 to more than 100 locations while supporting the largest workforce in company history. His scope of work touched nearly every part of the business: employee retention, accounting organization, IT improvement, business intelligence, inventory and cost reduction, branding, social media marketing, office and salon design, and cross-functional operations.
Birmingham Roast & Beyond
Alongside his work at Lady Jane’s, Jesse conceived and built Birmingham Roast, a third-wave coffee concept, from the ground up. He owned the concept, design, business plan, and day-to-day operations from origination through launch. The concept has since grown into a small, multi-location coffee brand, expanding to Royal Oak Roast and Plymouth Roast, with additional locations in development.
Beyond the Office
Outside of work, Jesse spends his time with family and friends, and staying active through fitness and golf.
Scaling an enterprise from the inside and building a brand from nothing: that combination of experience is the foundation JD Capital Group is built on.